Our first step is taking a closer look at your current content marketing communication with the target audiences to gain a better idea about your needs. We then proceed with a thorough examination of your direct competitors and their content marketing tactics to ensure that your brand stands out from the crowd.
Content marketing -
efficient, flexible,
and within budget
Content marketing is an important segment of digital marketing campaigns today. By producing quality content and distributing it across the right channels, we help our partners reach maximum visibility online. This will transform website traffic into conversions and first-time visitors into loyal customers.
Need any help in content marketing?
„In a matter of months we had obtained a larger % of the clients in our market thanks to Internetum’s help.”
Ben Smith, Search Marketing Manager, Gadget Cover
Producing useful and engaging content is a sure-fire way to grow your online presence and drive plenty of valuable traffic to your website. We help our partners plan, develop, and distribute content across various channels to ensure top performance and optimal ROI.
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Content marketing strategy Content marketing strategy
We plan, develop, and execute content marketing strategies that are tailored to match the needs of our partners.
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Content Marketing Methods
Content Marketing Methods
Our content marketing methods are in line with industry standards and best practices to ensure that our partners get the best results from our campaigns.
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B2B Content Marketing
B2B Content Marketing
We deliver B2B content marketing campaigns to help our partners build stronger brands online and drive more of traffic to their websites.
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Benefits of Content Marketing
Benefits of Content Marketing
There is a reason content marketing is a large focus in the marketing sector today.
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We help our partners reach their goals efficiently.
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Goal:
Promotion of the brand, as well as the client’s products in Great Britain.
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Actions:
Content Marketing campaign based on educating consumers about the devices sold by the client, their operation and the benefits of video recorders. The campaign was conducted for business customers.
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Effect:
Increased sales volume in the segment of devices intended for small and medium companies.
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Goal:
Increasing brand recognition on the British market within a short period.
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Actions:
Publication of numerous articles addressed to the client’s target group. Creation of an educational campaign, available both in large information services and thematic portals.
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Effect:
Increased conversion, together with a significant increase in organic mentions about the client in the media.
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Goal:
Increased interest in the insurance of vintage cars in the UK.
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Actions:
Launching a long-term information campaign about the insurance of vintage cars.
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Effect:
A significant increase in inputs from the Direct channel after the second month of activities.
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Goal:
Creating an image campaign for a potential customer group.
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Actions:
Publication of educational articles in industry media. The campaign was divided into two parts intended for business and private customers.
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Effect:
During the initial period of the campaign, we noticed a slight increase in interest in the brand, only to increase traffic from the Direct channel by 50% after 4 months.
Experienced in executing link building and content marketing campaigns for well-known brands. Passionate about the art of SEO and content marketing.
Mike Lyko
Operations Manager
Internetum Team
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Frequently Asked Questions
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Q: What are content marketing platforms?
A: Content marketing platforms (CMPs) provide marketing teams with a single environment for collaborating on content during all phases of the customer lifecycle. Thank to CMPs, marketing teams no longer have to use spreadsheets, emails, and other tools that aren’t integrated. CMPs help marketers automate and streamline processes, improve distribution efficiency, create central strategic documents, and analyze content performance
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Q: What are content marketing channels?
A: Marketers usually aim to create a diversified content marketing spread which means that they produce content to be distributed on multiple channels. Examples of content marketing channels include: social media, video platforms like YouTube, mobile apps, podcasts, email campaigns, guest blogging and other forms of online publishing.
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Q: How does content marketing help in digital marketing?
A: Content marketing is popular today because it brings multiple benefits to organizations. For example, a well-executed content marketing campaign drives traffic to websites, boosts conversions, builds brand awareness, engages target buyers, builds trust with audiences, educates consumers, and fosters stronger customer relationships.
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Q: How does content marketing help SEO?
A: Content marketing presents many SEO benefits. By creating content, marketers get more opportunities to use keywords that increase their website search engines rankings. Research shows that high-ranking pages on Google have the highest amount of content. Great content also keeps users longer on the page, lowering the bounce rate which is also a factor in regards to keyword ranking. Moreover, unique content helps brands achieve new rankings for new keywords.
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Q: What are the current content marketing trends?
A: Some of the strongest trends in content marketing include: the use of video, social media diversification, niche content marketing, content personalization, influencer marketing and content localization.
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Q: How to measure content marketing?
A: Marketers use many tools to measure the success of their content marketing campaigns. Some of the most popular analytics and metrics for content marketing include: content exposure, content engagement, content conversion, SEO, content success and content ROI.
Content marketing strategy
We plan, develop, and execute content marketing strategies that are tailored to match the needs of our partners.
A well-executed content marketing strategy realizes a variety of goals such as driving traffic, increasing conversions, building brand awareness, engaging target buyers, educating consumers, and creating stronger customer relationships.
BackContent Marketing Methods
Our content marketing methods are in line with industry standards and best practices to ensure that our partners get the best support.
To boost the ROI from content marketing, we create a diversified content marketing spread which means producing various types of content and distributing it to multiple channels.
BackB2B Content Marketing
We deliver B2B content marketing campaigns to help our partners build stronger brands online and drive plenty of traffic to their websites.
Targeting organizations and professionals in B2B marketing, we produce quality content that drives traffic and boosts conversions among targeted audience segments efficiently.
BackBenefits of Content Marketing
Content marketing is on the leading edge of the marketing sector today for a reason.
By producing quality content in formats ranging from blog posts to explainer videos, brands can engage with their audiences meaningfully and build their reputation as experts in their field.
Backmarketin9 Case Study
Search engine optimization is a methodology of strategies, techniques and tactics used to increase the amount of visitors to a website by obtaining a high-ranking in search engines. Internetum will make sure that your website is seen through its SEO techniques that have evolved just as digital marketing has evolved.
Search engine optimization is a methodology of strategies, techniques and tactics used to increase the amount of visitors to a website by obtaining a high-ranking in search engines. Internetum will make sure that your website is seen through its SEO techniques that have evolved just as digital marketing has evolved.
Search engine optimization is a methodology of strategies, techniques and tactics used to increase the amount of visitors to a website by obtaining a high-ranking in search engines. Internetum will make sure that your website is seen through its SEO techniques that have evolved just as digital marketing has evolved.
Back
Internetum is an internet marketing and application development company that focuses on customer education and smooth cooperation. That’s what allows us to achieve the best results.
